How is success in prospecting measured?

Success in prospecting is measured primarily by the number of contacts attained. This is because the foundation of successful recruiting hinges on making connections with potential candidates. The more contacts a recruiter has, the higher the likelihood of engaging individuals who may be interested in enlisting. Building a robust network of contacts allows recruiters to cultivate relationships, assess candidate interest, and ultimately guide them through the enlistment process.

While enlisting recruits, submitting applications, and making follow-up calls are all crucial components of the recruiting process, they are subsequent steps that depend on effective prospecting. Without establishing initial contacts, there can be no applications or enlisted recruits. Therefore, the emphasis is placed on the number of contacts as it reflects the recruiter’s outreach efficiency and ability to generate interest, which is essential for the success of the recruiting mission.